Lost Culinary Treasure! THE PICHUBERRY - Discover the Flavor, Versatility, and Health-Boosting Powers of the Ancient Incan Superfruit! First Stop: Arizona!

May 01, 2013

Nationally Recognized Registered Dietician Available for Interviews

Tuesday, May 21st in Phoenix and Wednesday, May 22nd in Tucson

May 2013 (For Immediate Release) – Arizona will be the first state to welcome America’s newest superfruit, the ancient Incan Pichuberry. Pichuberry’s official brand ambassador, Manuel Villacorta, R.D., a registered dietitian and nationally respected nutrition expert, will be visiting Phoenix Tuesday, May 21st and Tucson Wednesday, May 22nd just in time for the Pichuberry to hit the shelves of Arizona. Here are some of the benefits consumers can expect from the Pichuberry: 

  • The superfruit is rich in vitamin C, vitamin E, and phenols;
  • Pichuberries contains withanolides, a special group of antioxidants shown to suppress carcinogens and reduce oxidative stress;  
  • The Pichuberry has a remarkably low glycemic index, which makes it diabetes- and weight-loss friendly.


Manuel Villacorta will be available in-studio for print, online, TV, and radio interviews.

To book Manuel, please call us @ 212.260.7576 or email Media@MouthPublicRelations.com.


About the Pichuberry Company:
The Pichuberry Company (working through MojoTree Farm) is devoted to establishing the Pichuberry as a conventional, affordable fruit, available in the United States markets. In addition to its strong Global GAP Certified supply chain in South America, the company is working to perfect the greenhouse domestic production of the Pichuberry. It is also dedicated to establishing the Pichuberry as the new super ingredient in juices, protein bars, teas, and other consumer products. The team is committed to making a difference for particular causes around the world. A percentage of Pichuberry product sales will go directly to social responsibility project development. The Pichuberry Company is based in Phoenix, Arizona.


About Brand Ambassador Manuel Villacorta, M.S., R.D.: 
A nationally recognized, award-winning nutritionist with more than 16 years of experience as a registered dietitian, Manuel Villacorta, M.S., R.D., is a respected and trusted voice in the health and wellness industry. Manuel is the founder behind Eating Free, an international weight management and wellness program, and one of the leading weight loss and nutrition experts in the county. He is also the author of Eating Free: The Carb-Friendly Way to Lose Inches, Embrace Your Hunger, and Keep the Weight Off For Good (HCI, May 2012) and a contributor for Univision Television Network, Huffington Post and Fox News Latino.